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Liverpool moved ahead of Manchester United to third in the Deloitte Money League table, while their spending in their quadruple chase isn’t bad.
The Deloitte Money League is a comprehensive financial analysis of the highest-grossing clubs in world football, looking at revenue, expenditure and portfolio.
Under the management of Fenway Sports Group, Liverpool have steadily risen up the table, and in the 2021/22 season, they moved above Manchester United for the first time and took third place.
The club earned €701.7m (~£594.3m) in a season that saw them reach three finals and reach the final day of the Premier League title race.
This makes them the most active players in the top 20, finishing seventh in the 2020/21 season, and they are one of five clubs whose matchday revenue exceeds €100 million.
Liverpool a sharp increase in match revenue is also predicted when the Anfield Road End stadium expansion is completed by the 2023/24 season.
Deloitte Money League’s Top 10 Earners in 2023
- 1. Man City – 731 million euros
- 2. Real Madrid €713.8 million
- 3. Liverpool €701.7 million
- 4. Man United €688.6 million
- 5. PSG – 654.2 million euros
- 6. Bayern Munich – 653.6 million euros
- 7. Barcelona – 638.2 million euros
- 8. Chelsea – €568.3 million
- 9. Tottenham – 523 million euros
- 10. Arsenal – €433.5 million
The club received €112 million (16%) from match revenue, €314 million (45%) from broadcast revenue and €275 million (39%) from advertising revenue.
Manchester City are said to have set a new Premier League record for commercial revenue growth of €65m (to €373m).
Only from the top 10 Tottenham (+29%) showed a higher percentage increase in total revenue compared to the previous season than Liverpool (+27%) and West Ham (+36%) became the only other club with a more significant increase in revenue. top 20.
However, perhaps the most interesting story relates to the wage and income ratio of clubs around the world.
Liverpool, whose contracts are heavily incentivized, have paid out 62 percent of their total income in wages, worth £368.5 million.
While this may seem like a significant amount, only five clubs in the top 20 in the Deloitte Money League table pay a lower percentage of wages to their revenue.
These are Tottenham (47%), West Ham (53%), Bayern Munich (53%), Man City (57%) and Arsenal (58%).
The likes of Everton (96%), Inter (82%) and Leicester (85%) pay a significantly higher percentage, while Paris Saint-Germain spend a staggering 111% of their income on wages.
How much of their income each club spent on wages
- 1. Man City – 57%
- 2. Real Madrid – 73%
- 3. Liverpool – 62%
- 4. Man United – 66%
- 5. PSG – 111%
- 6. Bayern Munich – 53%
- 7. Barcelona – 73%
- 8. Chelsea – 71%
- 9. Tottenham – 47%
- 10. Arsenal – 58%
- 11. Juventus – 84%
- 12. Atlético Madrid – 65%
- 13. Dortmund – 65%
- 14. Inter Milan – 82%
- 15. West Ham – 53%
- 16. Milan – 64%
- 17. Leicester – 85%
- 18. Leeds – 64%
- 19. Everton – 96%
- 20. Newcastle – 95%
This happened during the season when they signed Lionel Messi from Barcelona to play together Kylian Mbappe and Neymar.
As previously mentioned, Liverpool’s wage structure is highly motivated, so a player’s earnings are tied to both individual and club success.
Considering Jurgen Klopp’s side made 63 appearances last season, won the FA Cup and Champions League Cup, finished second in the Premier League and reached the Champions League final, those wages would have increased significantly .
It just goes to show, perhaps contrary to current opinion, how well the club is run as a business and the scale of the job that Klopp is doing.
However, this does not mean that FSG are unmistakable – it’s just that those hoping for a Qatari takeover like PSG may not be considering the club’s long-term interests.
Liverpool moved ahead of Manchester United to third in the Deloitte Money League table, while their spending in their quadruple chase isn’t bad.
The Deloitte Money League is a comprehensive financial analysis of the highest-grossing clubs in world football, looking at revenue, expenditure and portfolio.
Under the management of Fenway Sports Group, Liverpool have steadily risen up the table, and in the 2021/22 season, they moved above Manchester United for the first time and took third place.
The club earned €701.7m (~£594.3m) in a season that saw them reach three finals and reach the final day of the Premier League title race.
This makes them the most active players in the top 20, finishing seventh in the 2020/21 season, and they are one of five clubs whose matchday revenue exceeds €100 million.
Liverpool a sharp increase in match revenue is also predicted when the Anfield Road End stadium expansion is completed by the 2023/24 season.
Deloitte Money League’s Top 10 Earners in 2023
- 1. Man City – 731 million euros
- 2. Real Madrid €713.8 million
- 3. Liverpool €701.7 million
- 4. Man United €688.6 million
- 5. PSG – 654.2 million euros
- 6. Bayern Munich – 653.6 million euros
- 7. Barcelona – 638.2 million euros
- 8. Chelsea – €568.3 million
- 9. Tottenham – 523 million euros
- 10. Arsenal – €433.5 million
The club received €112 million (16%) from match revenue, €314 million (45%) from broadcast revenue and €275 million (39%) from advertising revenue.
Manchester City are said to have set a new Premier League record for commercial revenue growth of €65m (to €373m).
Only from the top 10 Tottenham (+29%) showed a higher percentage increase in total revenue compared to the previous season than Liverpool (+27%) and West Ham (+36%) became the only other club with a more significant increase in revenue. top 20.
However, perhaps the most interesting story relates to the wage and income ratio of clubs around the world.
Liverpool, whose contracts are heavily incentivized, have paid out 62 percent of their total income in wages, worth £368.5 million.
While this may seem like a significant amount, only five clubs in the top 20 in the Deloitte Money League table pay a lower percentage of wages to their revenue.
These are Tottenham (47%), West Ham (53%), Bayern Munich (53%), Man City (57%) and Arsenal (58%).
The likes of Everton (96%), Inter (82%) and Leicester (85%) pay a significantly higher percentage, while Paris Saint-Germain spend a staggering 111% of their income on wages.
How much of their income each club spent on wages
- 1. Man City – 57%
- 2. Real Madrid – 73%
- 3. Liverpool – 62%
- 4. Man United – 66%
- 5. PSG – 111%
- 6. Bayern Munich – 53%
- 7. Barcelona – 73%
- 8. Chelsea – 71%
- 9. Tottenham – 47%
- 10. Arsenal – 58%
- 11. Juventus – 84%
- 12. Atlético Madrid – 65%
- 13. Dortmund – 65%
- 14. Inter Milan – 82%
- 15. West Ham – 53%
- 16. Milan – 64%
- 17. Leicester – 85%
- 18. Leeds – 64%
- 19. Everton – 96%
- 20. Newcastle – 95%
This happened during the season when they signed Lionel Messi from Barcelona to play together Kylian Mbappe and Neymar.
As previously mentioned, Liverpool’s wage structure is highly motivated, so a player’s earnings are tied to both individual and club success.
Considering Jurgen Klopp’s side made 63 appearances last season, won the FA Cup and Champions League Cup, finished second in the Premier League and reached the Champions League final, those wages would have increased significantly .
It just goes to show, perhaps contrary to current opinion, how well the club is run as a business and the scale of the job that Klopp is doing.
However, this does not mean that FSG are unmistakable – it’s just that those hoping for a Qatari takeover like PSG may not be considering the club’s long-term interests.
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