Introducing the January Brand Reputation Rating for individual members of women’s groups released by the Korean Business Research Institute! This month’s list is topped by Minji from New Jeans, followed by Jenny from BLACKPINK, Hanni from New Jeans, Jisoo from BLACKPINK, and Haerin from New Jeans. The ratings were determined based on an analysis of user participation, media coverage, communication, and community awareness of 579 women’s group participants using big data collected from December 15, 2022 to January 15, 2023. Other notable names on the list include Girls’ Generation’s Taeyeon, Daniel from New Jeans, Hyein at New Jeans, Red Velvet Joy, TWICE’s Nayeon, Oh my girl’s Arin, Kim Chewon from LE SSERAFIM, Español winter, Kazuha of LE SSERAFIM, BLACKPINK’s Rose, Girls’ Generation’s YoonA, Karina on espa, IVE’s Liz, Red Velvet’s Seulgi, EXID’s Hani, Irene from Red Velvet, IVE’s Gaeul, Wendy from Red Velvet, TWICE’s Dahyun, IVE’s An Yu Jin, Lisa from BLACKPINK, Oh my girl’s YooA, and (G)I-DLE’s Miyeon. Check out the top 30 for January to see how these women’s group members are making their mark in the industry!
The Korean The Business Research Institute released a Brand Reputation Rating this month for individual members of women’s groups!
The ratings were determined based on an analysis of user participation, media coverage, communication and community awareness of 579 women’s group participants using big data collected from December 15, 2022 to January 15, 2023.
Minji from New jeans topped the list this month with a Brand Reputation Index of 4,899,310, up 14.81% from December. Top-rated phrases in her keyword analysis included “Oh my God,” “Same thing,” and “Attention,” and related top-rated terms included “innocent,” “beautiful,” and “shiny.” Minji’s positivity-negativity analysis also revealed 89.90% of positive reactions.
Meanwhile, Jenny from BLACKPINK ranks second in the ranking with a brand reputation index of 4,416,607.
NewJeans’ Hanni climbed to third place after her brand reputation index increased by 29.67% compared to last month, bringing her January total to 3,933,448 points.
Jisoo from BLACKPINK ranked fourth with a Brand Reputation Index of 3,908,118, marking a 28.15% increase in its score since December.
Finally, New Jeans’ Haerin rounds out the top five for January with a brand reputation index of 3,451,834, up 24.99% from last month.
Check out this month’s top 30 below!
- Mini jeans from NewJeans
- Jenny from BLACKPINK
- Hanni from NewJeans
- Jisoo from BLACKPINK
- Haerin by NewJeans
- Girls’ Generation’s Taeyeon
- Daniel from NewJeans
- Hyein at NewJeans
- Red Velvet Joy
- TWICE’s Nayeon
- Passed by TWICE
- Oh my girl’s Arin
- Kim Chewon from LE SSERAFIM
- Español winter
- Kazuha of LE SSERAFIM
- BLACKPINK’s rose
- Girls’ Generation’s YoonA
- Karina on espa
- IVE is Liz
- Red Velvet’s Seulgi
- EXID’s Hani
- Irene from Red Velvet
- IVE’s Gaeul
- Wendy from Red Velvet
- TWICE’s Dahyun
- IVE is An Yu Jin
- Lisa from BLACKPINK
- Oh my girl, YooA
- (G)I-DLE’s Miyeon
- Huh Yunjin from LE SSERAFIM
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